Inspiration: Ikigai – Your reason to live…


In Japan, the secret to living a longer, happier and more fulfilled life can be summed up in one word: Ikigai.

So what can we learn from a group of Japanese islands which have among the longest lifespans and highest rates of centenarians in the world?

Find out more about Japan’s secret for a longer and happier life here.

Dan Buettner, an explorer, National Geographic Fellow, and award-winning journalist  explored the lifestyle traits of five places in the world where they had the longest lifespans – known as ‘The Blue Zones’.

You can watch Dan’s 2009 TED talk here How to Live to Be 100+

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